クラウドファンディング版【ターゲットの絞り方】

クラウドファンディング

 

クラウドファンディングにおいても、やはりターゲットを絞ることが重要なので今日はクラウドファンディング版【ターゲットの絞り方】を紹介します。

 

クラウドファンディング版【ターゲットの絞り方】

 

ターゲットの絞り方にはたくさんあり、有名なものだと「ペルソナ」というものがあります。これは、商品・サービスを利用する顧客の中で最も重要な人物モデルのことで、ターゲットのモデルを一人作ってしまう方法です。

 

ペルソナ設定28項目

この方法では、1、年齢、2、性別、3、教育、4、生活、5、住まい、6、趣味、7、健康、8、食事、9、家族、10、服装、11、決定権、12、メディア、13、衝動、14、行動、15、職業、16、肩書、17、稼ぎ、18、価値観、19、価値観と思考、20、支払い、21、貯蓄、22、交際費の金額、23、PC、24、スマホ、25、デバイス、26、SNS、27、購買、28、環境といった具合に、あなたのターゲットとなるモデルの人物を架空で創ってしまいます。

 

この「ペルソナ」はターゲットを絞るのに活躍しますので、あなたのプロジェクトで誰がターゲットなのか、これは支援してくれる人は誰なのか>ということもそうですが、あなたのプロジェクトがスタートすることで誰の悩みを解決できるのかというターゲットも考える必要があります。

 

もともとのあなたのクラウドファンディングのプロジェクトが誰のため、誰の悩みを解決できるものなのかが明確でなければプロジェクト自体の魅力を魅せることができません。そのうえで、誰が支援してくれるのかというターゲットを考えましょう。

 

支援者統計データ

そこで、クラウドファンディングで支援をしている人は誰かを見ていきます。

1、男女比 男7:3女 

2、年齢  25歳~44歳

3、住まい 東京

このような数字が統計で出ています。つまり、クラウドファンディングでもっとも支援をしているのは、東京都在住の男性30代40代となります。

 

つまり、もしあなたがペルソナで作った人物がこのデータと全く違った場合、その時点でクラウドファンディングのメイン支援者がいなくなります。または、東京都在住の男性30代40代が支援したくなるリターンがあればOKです。

 

クラウドファンディング版【ターゲットの絞り方】はクラウドファンディングのメイン支援者の統計で出ている、東京都在住の男性30代40代をターゲットに考えたリターンやプロジェクトが必要となります。

 

現在クラファン挑戦中の方

現在、クラウドファンディング挑戦中の方は、このクラウドファンディングのメイン支援者の統計で出ている、東京都在住の男性30代40代をターゲットに考えたリターンを追加してみてくださいこれから、クラウドファンディングのお考えの方は、はじめに誰の悩みを解決できるプロジェクトであるかを考え、そのあとに統計データから出ている東京都在住の男性30代40代をイメージしてみてください。

 

クラウドファンディングのプロジェクトを成功させるために必要な、クラウドファンディング版【ターゲットの絞り方】を頭に入れておいてください。そして、クラウドファンディングの基本的な知識ももちろん知っていなければいけません。基本的なクラウドファンディングの知識はクラファン成功法則まるわかりBOOKで確認しておいてください。↓


コメント

  1. I truly appreciate this article post.Thanks Again. Want more.

  2. Your current posts often possess a lot of really current info. Where can you come up with this? Just declaring you might be very formative. Thanks once again

  3. hamptonbay より:

    You made some decent points there. I did a search on the subject and found most guys will agree with your blog.

  4. Here are a few of the web-sites we recommend for our visitors

  5. visit より:

    Informative article, totally what I needed.

  6. Marketing Tools より:

    check below, are some entirely unrelated sites to ours, nonetheless, they may be most trustworthy sources that we use

  7. TorchBankz より:

    Your article is brilliant. The points you make are valid and well represented. I have read other articles like this but they paled in comparison to what you have here.

  8. I truly appreciate this post. I ave been looking everywhere for this! Thank goodness I found it on Bing. You ave made my day! Thx again.

  9. Really appreciate you sharing this article.Much thanks again. Fantastic.

  10. Usually My spouse and i don at post upon web sites, but I may wish to claim this particular post actually forced myself to achieve this. Very great submit!

  11. You created some decent points there. I looked on the internet for the problem and located most individuals will go along with along with your internet site.

  12. google seo より:

    that would be the finish of this write-up. Here you will discover some web sites that we feel you will value, just click the hyperlinks over

  13. Hi there would you mind letting me know which webhost you’re working with?
    I’ve loaded your blog in 3 different web browsers and I must say this blog loads a lot quicker
    then most. Can you recommend a good hosting provider at a
    reasonable price? Kudos, I appreciate it!

  14. I truly appreciate this article.Much thanks again. Will read on

  15. news より:

    that could be the finish of this post. Here youll come across some web-sites that we assume you will value, just click the hyperlinks over

  16. You made some clear points there. I did a search on the topic and found most people will go along with with your blog.

  17. This is a topic that’s near to my heart… Take
    care! Where are your contact details though?

  18. jimmy choo より:

    The information talked about within the report are a few of the ideal out there

  19. below youll uncover the link to some web sites that we think you ought to visit

  20. one of our visitors not too long ago suggested the following website

  21. 60108 より:

    that could be the end of this post. Right here youll discover some internet sites that we feel youll appreciate, just click the hyperlinks over

  22. iptv service より:

    check below, are some totally unrelated web sites to ours, on the other hand, they may be most trustworthy sources that we use

  23. Anja より:

    I’m truly enjoying the design and layout of your site. It’s a very easy on the eyes which makes it much more pleasant for
    me to come here and visit more often. Did you hire out a
    developer to create your theme? Exceptional work!

  24. Sling TV より:

    Great website. Plenty of useful info here. I’m sending it to a few friends ans also sharing in delicious.
    And naturally, thank you in your effort!

  25. usually posts some extremely exciting stuff like this. If youre new to this site

  26. Here are a number of the internet sites we advise for our visitors

  27. Sling TV より:

    Usually I don’t learn article on blogs, but I would like to say that this write-up
    very compelled me to check out and do so!
    Your writing style has been surprised me. Thanks, very great post.

  28. Looking forward to reading more. Great article.Really thank you! Cool.

  29. Really enjoyed this blog article.Really looking forward to read more. Much obliged.

  30. Very good article post.Much thanks again. Fantastic.

  31. What is your most noted accomplishment. They may want good listeners rather than good talkers.

  32. Wow, incredible blog layout! How long have you been blogging for? you make blogging look easy. The overall look of your site is fantastic, let alone the content!

  33. here are some links to websites that we link to due to the fact we feel they’re really worth visiting

  34. This is exactly what I was searching for, many thanks

  35. check beneath, are some absolutely unrelated sites to ours, however, they’re most trustworthy sources that we use

  36. This can be a set of words, not an essay. you are incompetent

  37. Every weekend i used to pay a quick visit this web page, as i wish for enjoyment, for the reason that this this web site conations in fact good funny stuff too.

  38. I think this is a real great blog article.

  39. Im thankful for the blog article. Great.

  40. wax vape pen より:

    This blog is really cool and besides diverting. I have picked many useful tips out of this source. I ad love to come back again soon. Thanks a bunch!

  41. tubidy より:

    Here is an excellent Blog You may Uncover Exciting that we Encourage You

  42. click here より:

    Im obliged for the blog.Really thank you! Want more.

  43. The following time I learn a blog, I hope that it doesnt disappoint me as a lot as this one. I imply, I do know it was my choice to read, however I really thought youd have something fascinating to say. All I hear is a bunch of whining about one thing that you might fix if you happen to werent too busy in search of attention.

  44. Hi my friend! I want to say that this article is awesome, nice written and come with almost all significant infos.
    I would like to peer extra posts like this .

  45. This is my first time pay a quick visit at here and i am really pleassant to read all at single place.

  46. online social sites, I would like to follow everything new

  47. Share This より:

    physical exam before starting one. Many undersized Robert Griffin Iii Jersey Price

  48. At this time I am going to do my breakfast, after
    having my breakfast coming over again to read other news.

  49. Garo Kassabian より:

    the time to read or stop by the subject material or sites we’ve linked to beneath the

  50. hey there and thank you for your information – I have definitely
    picked up anything new from right here. I did however expertise
    a few technical points using this website, as I experienced to reload the website lots of times previous to I could get it to load correctly.
    I had been wondering if your web host is OK?
    Not that I’m complaining, but slow loading instances
    times will often affect your placement in google and can damage
    your high quality score if ads and marketing with Adwords.

    Well I am adding this RSS to my email and
    could look out for much more of your respective fascinating content.
    Make sure you update this again soon.

  51. bing brought me here. Thanks!

  52. Keep up the superb piece of work, I read few posts on this web site and I believe that your blog is real interesting and contains sets of good info.

  53. Sites we recommend Nice blog here! Also your site loads up very fast! What web host are you using? Can I get your affiliate link to your host? I wish my site loaded up as fast as yours lol

  54. we came across a cool web page which you could love. Take a appear in case you want

  55. ao phong nam より:

    Wow, amazing blog layout! How long have you been blogging for? you make blogging look easy. The overall look of your web site is magnificent, let alone the content!

  56. Sling TV より:

    You are so interesting! I do not believe I’ve truly read through anything like that before.
    So wonderful to discover someone with original thoughts on this subject matter.
    Really.. thank you for starting this up.
    This web site is one thing that is required on the internet, someone with some originality!

  57. bitcoin より:

    This is one awesome blog.Much thanks again. Want more.

  58. I really liked your article post.Really looking forward to read more. Fantastic.

  59. Thank you for your article.Really thank you! Want more.

  60. rulonnye shtory より:

    There as definately a great deal to know about this subject. I like all of the points you have made.

  61. wow, awesome blog article.Much thanks again. Much obliged.

  62. burberry より:

    we like to honor quite a few other world-wide-web web-sites around the net, even when they arent linked to us, by linking to them. Beneath are some webpages really worth checking out

  63. Ilona より:

    Thank you ever so for you article post.Really looking forward to read more. Keep writing.

  64. gucci より:

    please check out the internet sites we adhere to, which includes this one particular, because it represents our picks in the web

  65. Sha より:

    It as difficult to find well-informed people in this particular subject, but you sound like you know what you are talking about! Thanks

  66. Grayce より:

    Really enjoyed this article post.Thanks Again. Will read on

  67. versace より:

    just beneath, are numerous absolutely not associated web sites to ours, however, they are certainly really worth going over

  68. Wonen より:

    The information and facts talked about in the article are several of the top out there

  69. Thanks for sharing your thoughts. I really appreciate your efforts and I
    am waiting for your further write ups thank
    you once again.

  70. click here より:

    I will right away grab your rss feed as I can not find your email subscription link or newsletter service. Do you ave any? Kindly let me know in order that I could subscribe. Thanks.

  71. Yay google is my world beater aided me to find this outstanding site!.

  72. Right here is the perfect webpage for anybody who would like
    to find out about this topic. You know so much its almost hard to argue with you (not that I really will need to…HaHa).
    You definitely put a brand new spin on a topic which has been written about for
    a long time. Great stuff, just excellent!

  73. Your style is so unique compared to other folks I have
    read stuff from. Many thanks for posting when you have the
    opportunity, Guess I’ll just book mark this web site.

  74. I do not know if it’s just me or if everybody else experiencing issues
    with your blog. It appears like some of the written text
    on your posts are running off the screen. Can someone else please comment
    and let me know if this is happening to them too? This might be a problem with my
    web browser because I’ve had this happen previously.
    Thanks

  75. Excellent article. I will be going through a few of these issues
    as well..

  76. vovka v samare より:

    You made some decent points there. I checked on the internet to learn more about the issue and found most individuals

  77. this website より:

    Outstanding post, I conceive people should learn a lot from this site its very user genial. So much superb information on here .